Lucky Strike is probably one of the most well-known and oldest cigarette brands out there. The name "Lucky Strike" was originally used to sell chewing tobacco. Bought out by the American Tobacco Company in 1905, the brand started manufacturing cigarettes and brought luck to the enterprise by becoming the best selling cigarette brand during the 30s.
Today, not many smokers remember or know that Lucky Strike first featured green and red packages. However, when the company decided that it was time to make the cigarettes more appealing to ladies (it turns out that the green color is not considered attractive by the gentle sex) and designer Raymond Loewy made a bet that he would swiftly increase the profits of the company with the new logotype, the green dye was eliminated. The red logo has remained intact since then and is highly recognizable all over the globe.